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How to best spend your time creating your next email
Tell me if this sounds familiar: You are working on your weekly e-newsletter and you are agonizing over the placement of an image. Should it be 500 pixels wide or 450? Should you go with the gradient...
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5 outside-the-box email tests
Test every email you send out the door. You have heard this advice hundreds of times, so dutifully you set up an A/B campaign to send one batch today and the other tomorrow and call it good. You have...
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